Middleton, Wisc.-based manufacturer of lighting and rigging technology ETC has promoted four ETC employees to Vice President roles due to the company’s growth over the past several years; it now employs more than 1,200 people in 10 countries.

The new Vice Presidents are all long-time employees of the company and have a combined tenure of nearly 80 years with ETC. Fred Foster, ETC’s CEO says, “Each of our new VPs bring fresh viewpoints to our executive group, which is something we constantly encourage across the entire company.”

Jake Dunnum, the new VP/Commercial & Industrial Operations, started working for ETC 18 years ago as a technical support specialist before moving into marketing product management and most recently served as General Manager/Business Development. Dunnum will continue his duties in business development for all ETC companies around the globe and oversee the management of the commercial and industrial companies of Echoflex and Penko.

Jake Dunnum


Val Farace, the new VP/Human Resources, will focus on the global employee experience at ETC. She joined the firm 22 years ago in the London office as a receptionist and was later promoted to Human Resources Manager of that same office. In 2004, she transferred to the headquarters in Wisconsin to become the Global HR Manager.

Val Farace


Durrell Ramer, the new VP/International Operations is responsible for directing the international offices in Asia, Germany, the United Kingdom. Ramer began working at ETC in the Quotations department in 1995 and was most recently the Global Customer Service & Systems Manager.

Durrell Ramer


Bob Tollefson, the new VP/Business Resources, will oversee the business needs of the overall corporation including the IT departments as well the facilities and quality departments on a global level. Tollefson started at ETC in 2001 as quickly moved into a management role in IT, where he worked to implement business systems in each of the ETC global offices.

Bob Tollefson


Dick Titus, ETC’s President states, “As ETC continues to grow, it is of the highest importance that we maintain quality leadership at the top levels. I believe our new Vice Presidents are an exemplary group that deeply understand the past history and future goals of this company. I look forward to working more closely with each of them.”